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3 Ways Monitoring Helps Boost and Track PR ROI
“I love wasting time and money,” says no one ever. Everybody wants to get the most of what they spend their money and time on. Fun fact: I never go to a restaurant without checking the reviews first,...
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5 Key Elements of a Perfect Product Video
So, what’s Mention anyway? We get that question a lot. The thing is, it’s not always easy to understand what Mention does, what media monitoring is, or how we make your life easier. So we decided to...
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4 Effective Ways to Leverage Online Reviews for Your Business
Whether you’re ready for it or not, your customers love leaving online reviews, and your potential customers love reading them. Online reviews have become omnipresent. They’re no longer just on review...
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5 Easy Steps to Start Getting Better Online Reviews
It doesn’t matter how good you think you are. What matters is how good your customers think you are. They are the ones buying, and their opinions are the only ones that count. In my last post, I talked...
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How to Improve Your Crisis Management with Monitoring
When your brand is in crisis, you need three things by your side: lots of coffee, a stress ball, and a monitoring tool. The first two are mostly for your own sanity. But that last one? That’s what will...
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5 Online Branding Mistakes You Can’t Afford to Make
Online branding. It’s that elusive but powerful thing that influences buying decisions. It’s the je ne sais quoi that customers feel when they willing pay more to get essentially the same product or...
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Top 6 B2B Influencers You Should be Working with Today
As firm believers of influencer marketing, we’ve worked with a ton of great B2B influencers in the past, and got amazing results. When done right, influencer marketing is a quick (and usually fun) way...
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5 Ways to Proactively Improve Your Online Reputation
You may love your brand and think it’s amazing. And maybe your girlfriends, your parents, and your dog agree. But none of that matters unless your market is just the guest list for your Thanksgiving...
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Instagram Hashtags: Lessons from 5 Awesome Branded Campaigns
Whenever my colleagues ask, “hey Joei, where did you go for lunch today?” I reply, “check my Instagram story!” Yes. I’m addicted to Instagram. But I’m not alone. According to TechCrunch’s latest study,...
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5 Social Media Videos to Boost Your Social Engagement Today
Our generation is watching a ton of social media videos. Facebook and Snapchat have both surpassed 8 billion daily video views. And YouTube’s 1 billion-plus users are watching hundreds of millions of...
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